Positive reviews are the number one most important factor to homeowners. Be proactive. Ask clients and other professionals you worked with to provide a review for you.
Create idea books on Houzz to build authority and rank online. It doesn’t have to be elaborate, a few paragraphs and some pics will suffice. Use it like an off-site blog. Post informational pieces, including pics, and link back to your website.
Update your Houzz page and make entries regularly. After a project, post them on your Houzz page using important keyword tags. Update your profile every couple of months.
If you purchase a Go Pro+ membership, you can see important Houzz data showing how users interact with your page. Focus on the “promoted” data which indicates the users in the target market you have specified. This shows how many people have clicked on your profile and added your photos to their idea books in the last 30, 90 days and last year. By noticing the popularity of one of your photos, you can make it more prominent on your site, and perhaps write a post about it.
Get the work done that I outlined above and you’ll notice a substantial improvement in your business in short order.
If you’re too busy running your business to handle this very important Houzz work, contact me and I’ll take care of it for you!